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From Weekend Griller to Gaucho Pitmaster

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Find Your Flame

Our passion for the Argentine Asado starts here, 
light the fire, prepare your meat, and get ready to 
create experiences that will stand the test of time.
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Explore Tastes From Argentina

Each recipe and food guide has been put together meaningfully so you can enjoy the tastes and experiences of Argentina wherever you are in the world.

From London to The Pampas

My name is Jason Pittock, and Argentine Asado, gaucho-style grilling, found me in 2002. and since then I have been creating memories beside the fire. From small gatherings to large reunions and parties, hosting Argentine Asado and sharing my passion is the exact reason why I am here.

From London to The Pampas

My name is Jason Pittock, and Argentine Asado, gaucho-style grilling, found me in 2002. and since then I have been creating memories beside the fire. From small gatherings to large reunions and parties, hosting Argentine Asado and sharing my passion is the exact reason why I am here.

Discover Argentina From Argentineans!

Our Argentine Asado grilling guides, travel best practices, straight from the source.
Think local know-how brought straight to you!
Wine
La Boca
Buenos Aires
empanada
Empanadas
Bariloche
Football
El Chaltén
Iguazú Falls
Ushuaia
Perito Moreno Glacier

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Discover the first-ever English-speaking Argentine Asado DIY Building Guide, a digital experience designed to help you build your own authentic Asado grill, master the craft of Argentine grilling, and join our community that lives and breathes fire, food, and tradition.

About The Asado

People ask, “What exactly is the Asado”? The asado isn’t just Argentina’s version of a barbecue or grill; it’s the heartbeat of our culture.

Community: The Authentic Spirit of Argentine Asado

In Argentina, there’s no tradition more deeply rooted in our culture than the asado. More than just grilling meat, it’s a ritual that brings people together: family, friends, neighbors; around the fire to share food, laughter, and stories. Its origins trace back to the gauchos of La Pampa, who lived off the land and slow-roasted beef over open flames in the vast plains.

The Fire and Coals (Brasas)

At its core, the asado is about meat cooked over fire in its purest form. The fire is built with quality wood, often fruitwoods, that burn down slowly to glowing embers. These embers, not store-bought charcoal, are carefully moved from the fire cradle to the grill, fueling the cooking process. It is a patient ritual, where the fire is tended as much as the food. A true asador never uses lighter fluid, since it ruins the flavor. Starting the fire naturally is part of the art and part of the pride.

The Grill (Parrilla)

Once the fire is alive, it is time to heat the parrilla, the iconic Argentine grill. Simple in design yet endlessly versatile, parrillas range from compact setups in apartment patios to the massive ironwork used in restaurants. The key feature is the adjustable height, allowing the asador to control the temperature with precision. Raise or lower the grill and you master both the fire and the flavor.

The Meat (and Vegetables)

The heart of every Argentine asado is, of course, the meat. Expect about a pound per person, and no cut is left behind: ribs, sirloin, skirt, ribeye, flank, tenderloin, and everything in between. Alongside beef, there is chorizo, chicken, sweetbreads, morcilla (blood sausage), and more. Seasoning is simple, just coarse salt, sometimes a touch of pepper. Nothing more is needed because the fire and the cut do the talking.

Timing

The asado is as much about patience as it is about flavor. Cuts can take anywhere from one to five hours to cook, with most averaging around two to three hours. It is never rushed. The timing, the turning, and the waiting are part of the experience. Sit back, breathe in the aroma of wood smoke and sizzling beef, and let the process feel almost meditative.

Mate and Fine Argentine Wine

No gathering is complete without something to drink. Mate, Argentina’s traditional herbal tea, keeps conversations flowing around the fire. And when it is time to eat, the table is filled with bottles of wine. Argentina is the world’s fifth-largest wine producer, and nothing pairs with an asado quite like a glass of Malbec, rich, bold, and born from the same soil as the beef itself.

The Asado Conversation: Football, Politics, and The Weather

More than food, the asado is a celebration of togetherness. Weekends, holidays, or any excuse to gather, families, friends, and neighbors come together around the parrilla. The fire sparks stories, the food creates connection, and the memories last long after the last ember fades. That is the real essence of the Argentine asado.
FAQ
Frequently asked questions
Everything you need to know about getting started with Argentine Asado.

The traditional Argentine Asado has many cuts of meat but predominantly will be beef. Although some Argentine grilling experiences will include chicken, venison, pork and sometimes fish. Sometimes people get confused when referring to "Carne Asada" which technically means grilled meat. There is also a cut of meat in Argentina called "Asado" or "Tira de Asado" which means a rack of ribs or ribs.

Asado is an important part of Argentine culture and has gained international recognition for the grilling experience that is intertwined with Argentine culture. The Asado is often a family reunion or a get-together with friends or business partners. The Asado is the perfect excuse just to get together, enjoy each other's company and have a good cook-up!

To get started with Argentinean grilling you will need to have a good place to light a fire, ideally source some hardwood (such as applewood or, "piquillin") and something to grill! When starting, it's recommend to start cooking some of the easier joints of meat to learn the nuances of cooking under coals (brasas) and learning the fine art of patience!

Both Asado and BBQ involve cooking meat over an open flame, but they have different techniques and traditions. Asado, an Argentina tradition, uses a slow-cooking method on wood or charcoal (leña or carbón), called a paraila or a metal cross on a particular grill. Unlike American BBQs, which often contain marinades, rub, and sauce, Asado depends on high-quality meat, simply experienced with salt, allowing the natural taste to shine. The social aspect of Asado Argentinian BBQ is also unique, as it is a long, communal phenomenon focused on family and friends. We can call it the Asado party in Argentina.

Cooking an Asado is a slow process that can last anywhere from two to six hours depending on the type of meat and cut. The fire is carefully successful in ensuring indirect heat, allowing the meat to gradually cook and develop deep tastes. Unlike rapid grilling, Asado in Argentina requires patience, the entire process with Asador (Grill Master) tends fire and meat. The result is tender, smoke color, and fully cooked steak meals, enjoyed as part of a long, social assembly.

The people of Argentina typically combine the Argentinian Asado grill with Malbec, a rich, full-edged red wine that complements meat smoke colored, juicy taste. Other red wines, such as Cabernet Sauvignon and Bonarda are also popular options. Beer is another common pair, which is a refreshing contrast to the heaviness of grilled meat. Some fernet con coca (Fernet-Branca mixed with Coca-Cola) also enjoy a specific Argentine drink often served at social functions.

Yes, the Argentine Asado has small nuanced differences from region to region. Patagonia provides Cordero al asador, which means lamb cooked whole in a cross over an open flame. In the Pampas, the beef rules; large cuts slow-cooked over wood fires make it tender. The Northwest adds indigenous flavors; they even add Andean herbs and spices sprinkled over the meats. It's the same method, but each region has its special way of adding flair to this well-loved tradition.

Indeed, Argentinian steak is typically accompanied by a variety of simple yet flavorful side dishes. Chimichurri, a salty herbal sauce made with parsley, garlic, vinegar, and oil, is a mandatory condiment. Traditional sides for steak include provoleta (grilled provolone cheese), ensalada criolla (raw tomato and onion salad), and papas a la parrilla (grilled potatoes). Bread, which is also used to make choripán (chorizo sandwich), is also a staple in any asado gathering.

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